Marketing Director
Strategy & Execution that increase profits
#1
organic rank on Google for a SaaS company
$380K+
in extra profits for a branding agency
34%
profit increase for a merchandising company
WHY ME?
I’m Fabio, a Marketing Director who specializes in scaling startups.
You need a marketer who understands both strategy and execution.
Someone who prioritizes increased profits above all.
That’s me.
Need proof?
Check my case studies below:
CASE STUDIES
REVIEWS
First month is half price
Turn your product from “Hey, that’s cool” to “I need this.”
Get 50% OFF your first month and experience a hands-on, results-focused marketing strategy designed to uncover opportunities, improve performance, and build a clear growth roadmap.
Week 1: Business & Positioning Foundation
Business, Market, and Competitor Analysis
Build a complete understanding of your company’s current position and growth potential.
Deliverables:
Company positioning review
Target audience and customer profile analysis
Market opportunity assessment
Competitor analysis and benchmark report
Messaging and value proposition review
Initial opportunities and risks summary
Social Media Optimization
Improve how your brand is presented across channels.
Deliverables:
Audit of existing social profiles
Bio, positioning, and profile optimization
Content and messaging recommendations
Posting structure and engagement suggestions
Brand consistency review across channels
Week 2: Website Performance & Acquisition
Full SEO Audit
Identify what is limiting search visibility and organic growth.
Deliverables:
Technical SEO review
On-page SEO analysis
Content and keyword opportunity assessment
Competitor SEO benchmark
Priority fixes list (high / medium / low impact)
SEO improvement roadmap
Website CRO (Conversion Rate Optimization)
Improve the customer journey and increase conversion potential.
Deliverables:
Homepage and key pages review
Conversion funnel analysis
UX friction assessment
Landing page recommendations
CTA optimization opportunities
Conversion improvement action plan
Week 3: Growth Strategy & Revenue Opportunities
Growth Marketing Recommendations
Turn insights into execution.
Deliverables:
Top 10 prioritized marketing initiatives
Revenue opportunity analysis
Acquisition channel recommendations
Quick wins vs. long-term initiatives
Growth experiments to test
30–90 day execution roadmap
Week 4: Final Strategy & Execution Plan
Marketing Action Plan Presentation
Bring everything together into a practical growth plan.
Deliverables:
Final findings presentation
Priority matrix (impact × effort)
Recommended marketing budget allocation
KPI and measurement framework
Next-step implementation plan
Live review session and Q&A
Month 2 & Onwards
Month 2: Campaign Launch & Funnel Activation
Paid Acquisition & Campaign Management
Build, launch, and manage high-converting ad campaigns across your highest-opportunity channels.
Timeline: Launched by Week 6; optimized weekly.
Deliverables:
Full ad creative development, asset briefs, and direct-response copywriting
Ad account setup, pixel/conversion API integration, and custom audience building
Multi-variant ad creative and angle A/B testing matrix
Weekly spend monitoring, bid adjustments, and ad fatigue mitigation
Results to Achieve: Establish a stable baseline CAC (Customer Acquisition Cost), identify winning creative hooks, and generate a predictable stream of qualified traffic.
Conversion Rate Optimization (CRO) & Funnel Engineering
Diagnose and repair drop-off points across your website to squeeze maximum revenue out of your traffic.
Timeline: Audited in Week 5; continuous monthly updates.
Deliverables:
Heatmap, scroll-map, and real user session-recording behavior analysis
High-converting landing page layout redesigns and structural copy overhaul
E-commerce/SaaS funnel friction audits (checkout page and sign-up flow optimization)
Core CTA placement, headline, and offer structure A/B testing
Results to Achieve: Increase site-wide conversion rate (CVR), lower cart/signup abandonment, and maximize the ROI of your active ad spend.
Month 3 & Beyond: Continuous Scaling & Optimization
Content Marketing & SEO Architecture
Capitalize on high-intent search traffic to build a long-term, sustainable source of organic revenue.
Timeline: Structured monthly; assets delivered bi-weekly.
Deliverables:
3-month content calendar built on high-commercial-intent keyword clusters
Production-ready, SEO-optimized long-form articles, landing pages, and copy
Ongoing technical SEO health monitoring (page speed, indexing, and mobile usability fixes)
Competitor keyword gap analysis and programmatic search strategy
Results to Achieve: Secure page-one search rankings for buyer-intent keywords, build organic domain authority, and decrease long-term reliance on paid media.
Marketing Leadership & ROI Steering
Act as the strategic anchor of your business, managing growth capital and tracking bottom-line profitability.
Timeline: Bi-weekly alignment sprints; comprehensive monthly business reviews.
Deliverables:
Custom, live marketing analytics dashboard tracking CAC, LTV, ROAS, and blended ROI
Bi-weekly growth sprints, micro-experiment deployment, and performance readouts
Monthly executive revenue attribution reports and long-term strategic pivots
Agile budget reallocation across channels to maximize capital efficiency
Results to Achieve: Complete transparency into marketing spend, rapid scaling of profitable channels, and a steadily increasing Customer Lifetime Value (LTV) to CAC ratio.
Your Investment
Month 1: $3,400
Onwards: $6,800
Test the water
No long-term commitment.
Just practical marketing analysis, clear priorities, and actionable recommendations designed to help your company grow.